Press Releases - Are they effective for Traffic & SEO?? - Webmaster Forum - Web Design and Development - SEO

djdavejones · 04-11-2008, 02:44 AM

My main client attended a business conference yesterday and has come back convinced that press releases are the way forward to increase his traffic and web presence.

Trouble is, I'm not sure I agree!

I've always believed that they are only worth while if you are involved in "cool" industries like movies, films or technology. His company is into dvd duplication, and I don’t have a clue where to start in writing something interesting on that!?

Am I wasting my time trying?

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DJDave - Free Freelance Project Business Leads

TonyB · 04-11-2008, 09:09 AM

i agree with you. basically, a press release is only good for a few hits and main point is just another one way theme link to your site. that's about it.

TryUsOut · 04-17-2008, 01:11 PM

Press releases are only good at getting traffic for a limited period of time. As to SEO benefits, so little that you won't see and effect at all.

SEOServiced · 06-05-2008, 05:57 AM

I always recommend my clients to invest in a few, good press releases. If the article is well written and published in the correct plages, they can bring some highly targetted traffic to your website.

For SEO purposes, if the article is written with SEO in mind, inclusive of a few links and published on a variety of quality websites, it can provide your website with some high value back links.

jg_abad · 07-04-2008, 03:48 AM

Yes, press release will definitely help you to bring ranking, as far as traffic is concern i can say it will worth more. But if you are having unique press release which is submitted in good press release directory with link back to your website. it will increase your link popularity.
some times good press release take place in Google news, which can help a lot to get good traffic.

tigerasian · 07-04-2008, 04:44 AM

Press Releases can do wonders if written nicely. It can be seen as the websites or any businesses stepping stone to success. They will certainly help to boost site popularity and getting more traffic and links.

also a simple mistake can be reason for the businesses downfalll..
Hence Always take utmost precautions while making press releases

just my 2 cents

**Sarahlee** · 07-04-2008, 04:58 AM

I've thought about doing a press release once or twice...But Im not so sure I have the time to write something out if its useless.

TryUsOut · 07-09-2008, 12:30 PM

Quote:

Originally Posted by Sarahlee

I've thought about doing a press release once or twice...But Im not so sure I have the time to write something out if its useless.

Its really not that useless. Traffic from press releases are the more obvious benefits.

**Sarahlee** · 07-09-2008, 01:52 PM

Quote:

Originally Posted by TryUsOut

Its really not that useless. Traffic from press releases are the more obvious benefits.

Alright. Where would someone go with it? I'm not all familiar with any companies for this type of thing.